Web_and_Digital
Home Builder Web Design Melbourne by Simple I.D.

most home buyers will look online for their new home

capitalising on these searches can make all the difference

Home Builder websites are an unintentional niche market at Simple ID that has come about simply because we are good at them.
Home builders have been coming to Simple I.D. for years to get us to build their website. It is not that we know a builders business, but we know the building industry and what people are looking for when they log into a home builder website AND how to maximise that exposure through a successful design.

We deliver high quality multimedia and interactive design productions that adhere to core branding and business principles. Simple I.D. can satisfy a diverse range of client needs and deliver a refined and targeted solution that fulfils business objectives while enhancing the relationship with customers. No two builders are alike and although we have created websites for some of Australia’s most successful small and large builders, all are unique and customised to a particular business model.

Metricon, Hotondo Homes, McCracken Prestige, and Capital Building have all come to Simple I.D. to build their new websites. Our customised builder modules, which allows any tradesman or office person to update the website with no technical knowledge. Our advanced Search Engine Optimisation techniques, when requested for us, have enabled our designers to get some of our clients to #1 on Google for their targeted keywords. The only problem comes when everyone wants to be #1 and they are all our clients.

It is all about the bigger picture …


Simple I.D. has been successful in creating websites for home builders, but it does not end there. Our strength is in our ability to communicate existing client requirements across all mediums to encapsulate a wider audience in a targeted campaign. Some builders are mass-market producers, some are franchises while others are specialist niche constructors. Understanding how to effectively communicate your specialty with your clients is what makes our work so powerful. Traditional marketing, estate micro-sites, graphic design, signage and even full branding exercises have helped us position our client websites in the correct segment to maximise their returns.

glossary

Website Design:

This is the creative process that includes conceptualisation of ideas into images and layouts ultimately refined into a user friendly and engaging web site or page. 

Web Designer:

A website designer will create a web page concept, this will be refined through the consultation process with the client until it reaches final approval. The design is then manually created into a HTML template along with CSS files and imagery to produce your web site. Simple I.D. then apply the templates to our content management system (CMS) which provides our client with full control over the web site design melbourne including shopping cart, blog, news, gallery and other modules.

For more information regarding the design of home builder sites visit our web design melbourne page
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