eCommerce Web Site Design and Shopping Cart Design Melbourne by Simple I.D.

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Ecommerce Web Design

e-Commerce, a powerhouse of modern sales expansion

a cost-effective and easy way to expand your sales model

An e-Commerce web site is one of the great features of the internet today along with social networks. Everyone has heard of websites such as Youtube, Facebook and MySpace. In Australia, 8% of all online traffic is to these sites, what you may not realise is 6% is for the express purpose of buying goods online … that is only a 2% difference from all web users (source: Hitwise). That equates to millions of searches a day by people looking to buy your goods.

Simple ID have been developing e-Commerce and shopping cart websites for almost a decade. It was once our core business and we have maintained the professionalism that we began all those years ago with a new caveat … great design!

Our e-Commerce web sites are easy to administer and designed to maximise usability that improves the shopping experience to expedite your ROI.

Many of our clients do not want to process payments for goods online and want to just have a glorified product gallery. This allows clients to show their wares while promoting their retail business or encourage customer interaction with their clients.

Did you realise …

It seems everyone wants an e-Commerce site today. A simple solution that allows you to make money on the side with no real work, right? ..... WRONG!

Cost and Risk Management

e-Commerce websites are expensive to set-up and configure. What people do not realise is that because you are transferring money via the internet, you cannot afford to get anything wrong. How would you feel if your e-Commerce website all of a sudden was bugged and charged someone $10,000 instead of $100. Configuring the system can be an expensive process but we have gotten good at it.

In addition to the costs to set up your shopping cart website, there are also external management costs from banks when you apply for an online merchant account. These accounts are not always cheap and can take between a few days and several weeks to activate. You must also think of what payment methods you will allow. Traditionally we recommend VISA, Mastercard and Paypal.

Once a merchant account is created, the website design is approved and the website development completed, nothing can go wrong right? That is if you do not include ensuring the payment details are security enabled through SecurePay or something similar.

Content and Products

Ok your website is designed, developed and secure. Your merchant gateway is set up and you are ready to sell products. What are you selling? Have you sourced your supplier, worked out how good will be shipped and begun to enter the products into your website. Most products can be imported via a spreadsheet directly into the Simple Shopping Cart with images uploaded by Simple I.D. en-masse however if this is not possible, then you are in for a long and arduous task of uploading them 1 by 1.

Now with your new merchant account, website design completed, development done, security enabled and content uploaded you should be ready for the launch of your new site.

The final question remains … how will you ensure you are one of the sites visited by the elusive 6% of web shoppers.

glossary

E-Commerce: Is the term commonly used to describe buying and selling of products or services over electronic systems such as the Internet and computer networks.